Juicy Couture Becomes Chic & Tosses Away Those 70s Tracksuits

We were very pleased by what we saw when we looked over the new spring ad campaigns for Juicy Couture, which is making a new showing at the Sunset Boulevard billboards inside Los Angeles and that will soon show in magazines across the US.

Hanne Gaby, Daria Strokous, along with Viktoriya Sasonkina were also featured as the focus of the campaigns – a very welcome surprise! Plus, as an added bonus, the chic campaign with that 1970s look, does not contain even one tracksuit. Hew!

Thankfully, it seems to be coming back to the original look, which is the Californian, West Coast style with wrinkly hats, guitars, and hippy accessories.